The next generation of brand licensing
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Ambitious brands with purpose
Retail focused brand extension

What’s the POINT.

We match brands with retailers and manufacturers to create powerful new products that boost revenue and brand affiliation. This industry has been around for decades but consumers want NEW THINGS. We have our own way of working that does what’s best for brands, manufacturers, retailers and consumers.


We don’t do stuffy and formal.
Come join the family.


Confidence? Swagger?
Nah, just belief in our abilities.


We’re going for gold.
Otherwise, what’s the point?


We don't fudge numbers, blag or lie.
We don’t need to.


We focus on demand (retail) first so that we consistently deliver market leading, long term and sustainable new products into retailers. That’s The Point (.1888) of brand licensing.

Case study 
Leon x John Lewis.

Having the ability to identify the market opportunity and capitalise on it is vital to retailers when licensing food brands.

Case study
Yvonne Ellen.

Turning into a best selling gift & homeware range.

Case study
LOL Surprise (MGA).

Building the #1 licensed toy property on the planet.

Case study

Taking one of the UK’s most loved brands and generating awareness of the Innocent Big Knit.

Fancy a chat?

We believe we can help every business do more! Get in contact with us to find out how.

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